Primer manual de Diseño de Servicio creado en Colombia
First Colombian Service Design Handbook
This work is the culmination of the knowledge and experience gained during my undergraduate studies at the Savannah College of Art and Design (SCAD) and its practical application at Xperience Design.
Role: Service Designer & Graphic designer
Tools: Adobe InDesign, Adobe Illustrator, Photoshop
01
This book is designed for
This manual serves as a comprehensive guide to Service Design, providing a toolbox of methods and a facilitation framework. It is designed for practitioners—those who aim to enhance user and employee experiences and improve the systems that connect stakeholders within organizations.
Interns or practitioners
Current and future students
Anyone interested in having an understanding of the basic concepts of this discipline
02
This manual provides a roadmap for engaging both commercial and design audiences effectively. It offers a solid foundation of theory, accompanied by practical examples, to demonstrate the efficacy of this approach and to guide you in aligning it with your organization’s objectives.
Features
Clear navigation
Illustrative
1.
2.
3.
Handy





